To read part one, click here.
So let’s talk ride quality. I’ll be blunt—I haven’t ridden another bike that offered as vibration-free a ride while maintaining a lively, responsive nature. I’ve ridden bikes that were stiffer in overall torsion. I’ve ridden bikes that were stiffer at the bottom bracket, too. But of all the bikes I’ve ridden that were meant to put a pillow over the face of vibration, none did so as effectively as the 622 slx. The closest was the Serotta Ottrot, and while I loved how that bike handled, it wasn’t exactly light and it lacked a certain lively feel on the road that the 622 slx possesses. That’s also a quality of geometry and can be part of the flip side of a bike that descends like water poured from a pitcher.
Allow me a slight restatement of that last idea. The last time I rode a bike that possessed as quiet a ride as the 622 slx, I was on a carbon fiber bike that didn’t particularly impress me. While it could turn a fair road into smooth pavement and a good road into a marble floor, those bikes (I’m not singling out any one manufacturer because there are so many of that ilk out there) lacked the stiff, responsive ride of something like the Specialized S-Works Tarmac SL4. The 622 slx is unusual because it combines great stiffness—stiffer than most carbon bikes on the market as recently as 2005, though not as stiff as some current offerings like the Cervelo R5 VWD or Specialized S-Works Tarmac SL4—with a ride quieter than even the new S-Works Roubaix SL4.
Let me add that while the Serotta Ottrot is a fine example of a bike that mixes titanium and carbon fiber, it is by no means the only bike that does it. Sampson has offered one; it had most of the ride quality of the Ottrot at something like 60 percent of the cost. There have been other examples—especially Seven’s own Elium—but outside of Seven and Serotta no one has done a bike with as attractive a mix of ride characteristics.
I’ve made it clear previously that my favorite bikes send a fair amount of vibration through to the rider. Now it’s true that the amount of vibration that any bike delivers to the ride can be influenced by a number of factors; that’s a detail I’m aware of and do what I can to mitigate. I use the same bar tape on all the bikes I review. I will run a couple of sets of wheels I’m very familiar with on the bikes. Those wheels feature the same tires pumped up to the same pressure. The point is to zero out as many variables as possible, so that if a bike seems to be sending less vibration to my hands and butt, it’s not just a matter of needing to pump the tires up another 20 psi.
So while I’m a fan of bikes that deliver as much high-frequency vibration as possible to the rider, I have to admit that the feel of the 622 slx was something I quickly came to appreciate. Imagine driving a Ferrari for your daily commute, then you go on a weekend jaunt to Yosemite in a big Lexus sedan. The ride is ice-cream smooth, quieter than a field of wheat on a windless night, and more comfortable than your mother’s arms. It’s the sort of experience that could make anyone rethink the attraction of a sport-tuned suspension.
I have friends for whom vibration is a real issue, that it causes nerve impingement. I see them on rides sitting up to shake their hands in an attempt to restore feeling and bloodflow to their deadened mitts. For anyone who faces issues with nerve impingement and numbness, whether it be in their hands, shoulders or back, reducing vibration can increase not just enjoyment, but the number of miles someone can ride without feeling the discomfort of numbness.
When considered against bikes like Time’s VRS Vibraser or the Specialized Roubaix, the 622 slx does more to reduce vibration and insulate the rider from rough roads. Of course, that shouldn’t be the only reason someone chooses a bike, but let’s be honest—we are all aging. Every one of us. And while vibration may not be an issue for you today, it’s fair to harbor some concern that being rattled like a paint can for a dozen hours each week will result in some sensitivity as you pass your fifth decade.
Another factor contributing to the 622 slx’s comfort was the fact that this isn’t an über-stiff bike. In plain terms, this isn’t a race bike. It reminded me of the Kestrel that I rode for an afternoon at last year’s Interbike. That bike was designed to be enjoyable, not adrenal. There was no mistaking that when considered against the other two road bikes I was riding at the time, the Felt F1 and the Specialized S-Works Tarmac SL4, the 622 slx simply wasn’t as lethal. Sure, it was sharp in its handling like any great road bike ought to be, but this was paring knife-sharp, not scalpel sharp. So what’s that in an absolute sense? Here are the specs from Seven:
- Seat tube length: 50.0cm
- Top tube length: 58.1cm
- Head tube angle: 73.5˚
- Seat tube angle: 73˚
- BB drop: 7.0cm
- Chainstay length: 40.5cm
- Top tube slope: 8˚
- Front center: 59.7cm
- Head tube length: 16.8cm
- Head tube diameter: 1.125″
Seven allows customers to choose four different parameters of ride quality as they go through the purchase. They are all specified on a 10-point scale.
- Handling: 6 (1 is stable; 10 is agile)
- Drivetrain rigidity: 7 (1 is lightweight; 10 is stiff)
- Vertical compliance: 3 (1 is comfortable; 10 is stiff)
- Weight-to-performance: 8 (1 is lightweight; 10 is responsive)
When I went through the custom process back in ’97, there were only two scales to choose from—handling and stiffness/weight. Seven has a much improved ability to control for these different variables now. What is perhaps most impressive in these numbers is that they were able to achieve such high numbers for drivetrain rigidity and weight-to-performance while keeping the bike remarkably vertically compliant.
Perhaps the most remarkable detail I haven’t revealed about this bike so far is that it wasn’t custom. Though the fit was remarkably good, this bike came from a demo fleet. They shipped the frame and fork to Shimano for my review of the Dura-Ace 9000 group. It was assembled by one of Shimano’s techs. Incidentally, after our tech presentation and initial ride on the 9000-equipped bikes, I had a chance to speak with the tech who assembled my bike. Actually, he approached me. He wanted to make clear to me that of all the bikes that they assembled for this shindig, the Seven was the easiest to install the group on, the most fun to work on because the cable routing was so straightforward, and all the fittings and threads so perfectly cut.
Even though the folks at Seven expressed a high degree of desire to take me through the custom process again, I sold them on the idea of letting me do a “stock” bike. If after my review hit they didn’t think they’d gotten the high marks they hoped for, I said we could then do a custom bike. So why do this? I wanted a chance to ride a bike that was meant to be emblematic of the ride Seven wants to sell. I don’t know if they would necessarily call this bike emblematic, but because it was built as an example of their work meant to woo a prospective customer, this bike must possess many of the qualities Seven thinks are among its most winning. Sure, they can build a lighter bike or a stiffer bike or a pig that can carry panniers, but this bike is meant to be nothing so much as a good time.
And I can say it is. Once you’ve let go of being the fastest guy (or gal), or having the ultimate climbing bike or whatever, and you just focus on the qualities that will make a bike enjoyable on group rides, on solo rides, at long gran fondos and short recovery rides, this bike does it all very well. It was yet another occasion of packing a bike in a box only under duress. I’d have continued to ride it regularly.
Here’s the thing I keep thinking about when I contemplate reviewing a custom Seven: I don’t think I would have requested this bike and in that you, the readers, would have been cheated. Sure, the dimensions in the wake of my fitting last winter would be different, but I’m talking about issues larger than just fit. The fit on this bike was perfectly workable. I probably would have requested a bike that was a 7 or 8 in handling. I would have asked for an 8 or 9 on drivetrain rigidity. I’m not sure I’d have had the presence of mind to request the maximum in vertical compliance relative to the drivetrain rigidity I requested. And for weight to performance, that’s the one number that is probably close to what I would have requested.
To me, the point of going with a demo bike was to learn more about what Seven thinks is a good time, not what I think is a good time. It was a chance to gain more insight into what Seven hopes to deliver to customers. Granted, their bread and butter is custom work, but once you’ve built tens of thousands of road bikes, you come to some conclusions and they are reflected in this bike. When you’re not driven by making a race bike, you’re suddenly free to make something that places enjoyment ahead of performance.
There ought to be more bikes made with that priority.
Statement of bias: To the degree that I’m not impartial where Seven Cycles is concerned, I, like many other people, have admired the company since its launch. My affinity goes further than just a Facebook-deep “like.”
I’ve owned an Axiom for about as long as anyone has been able to own one. Mine is C0028. Back in 2010 I had it cut in half and S&S couplers installed to turn it into my travel bike, a purpose for which I’ve used it several times a year since. When I originally reviewed the Axiom I called the bike, “the best I’d ever ridden,” a statement I was able to stand behind for 10 years. They used that quote in marketing materials for nearly as many years and I don’t mind admitting to feeling some pride at seeing the way they put that quote to use.
I’ve wanted to revisit Seven for a review ever since they introduced the Odonata, a bike that changed the course of the industry back in 1997. Before the Odonata, there were no road bikes with titanium, aluminum or steel frames sporting carbon fiber seatstays. The Odonata was the first bike to substitute carbon fiber seatstays (and seat tube) for what would otherwise have been 100-percent titanium construction. Plenty of other bikes had mixed materials. Trek had helped popularize carbon fiber main triangles bonded to an aluminum rear triangle. But Seven turned that formula around, using lively titanium in the main triangle and then positioning carbon fiber in low-stress spots on the bike.
The influence of the Odonata cannot be overstated. It was introduced at the ’97 Interbike show and at the ’98 Interbike every company who wanted to be seen as contemporary had an aluminum, ti or steel bike (or all three) with a carbon fiber wishbone. That wishbone was a response to the Odonata and companies produced them like McDonald’s makes burgers for the simple fact that it worked. Just how we define “worked” is something I’ll return to later.
Long before Seven ever existed, Merlin Metalworks had done some research to determine which areas of the bicycle flex the least and are subjected to the lowest load under riding forces. Their research led to the RSR, a frame that combined less-robust commercially pure titanium (known to the industry as CP) with the more commonly used 3Al/2.5V———
The RSR was an attempt by Merlin to offer a less-expensive frame without lowering their standards for welding or alignment. The bike wasn’t a success, at least not in the commercial sense, but it did teach Rob Vandermark a lasting lesson.
My old boss at Bicycle Guide, Garrett Lai, reviewed the RSR and said he’d pick the RSR over any other road bike Merlin produced “based on ride alone.” After joining the staff, I had a chance to put a few miles in on the bike before it was sent back to Cambridge. It was a remarkable bike and unlike other ti bikes I’d ridden up to that point, it made me realize it was possible to make a ti road bike stiff enough to race.
So what the hell does the RSR have to do with the 622 slx? They are kissing cousins. To complete the connection, though, I have to go back to the Seven model called the Elium. The RSR and the Elium are nearly brothers. The Elium replaces the RSR’s CP ti tubes with carbon fiber ones; it features 3/2.5 tubing in the head tube, down tube and chainstays, and carbon fiber in the top tube, seat tube and seat stays. The 622 slx differs from the Elium in that it takes the carbon fiber usage to its logical conclusion. It is a six-carbon-tube frame: top tube, down tube, seat tube, seat stays and head tube. Only the chainstays remain titanium, partly for ride quality, partly for durability in the face of chain slap.
It’s worth noting that the Odonata had simple, blunt joints. To the degree that the bike was attractive (and I thought it was gorgeous), its beauty arose from its precision—the stack-of-dimes welds, the gap-free joints, the rich luster of the titanium tubes’ surface finish and the nearly iridescent look of the fiber-wound carbon fiber tubes. However, the 622 slx takes a page from its steel forebears by shaping the titanium lugs, giving them points like steel lugs would have. They even cut windows in two of the points to include the brand’s signature numeral 7.
However, I need to note that without the history of point shaping the way a guy like Peter Weigle has, there’s a certain flair that these points lack. Don’t get me wrong, this bike is gorgeous, front to back, but when I see lugs, I’ve been trained to look at the lines of the lugs, to watch how the points curve. The best among them have a certain geometric progression to them, starting shallow and then flairing out as they near the joint; it’s not a line, but a curve. There’s an angularity to the points and windows that doesn’t reflect the look of the most heralded steel lug work. It’s important to keep in mind that lug points weren’t just a triumph of aesthetic; they had a function, too. They were meant to distribute stress over a greater area and the swoopy curves were part of the effort to make sure that stress didn’t collect in some corner, so part of what my eye sees in a beautifully cut lug is artful engineering, defeating stress before it gains a foothold.
Having just written that, I’m aware that people have a right to wonder if I’ve got bowling balls for testes for criticizing the look of a Seven frame, but I know that had those points been shaped by the likes of Peter Weigle, Brian Baylis or Peter Johnson, they wouldn’t take quite that line. My gall notwithstanding, it’s an opportunity to make the frames even prettier. The particular workmanship required to shape said titanium points might be a nightmare, just not my nightmare, though.
Some years back a mechanical engineer friend of mine told me that if bike companies got smart, they wouldn’t need to use funky elastomers or even suspension to insulate a rider from vibration. He works in aerospace, where a common method of reducing vibration has been to change materials between point A and point B. Think of a seatpost. Imagine that seatpost is 100 percent carbon fiber. Vibrations will move up that post toward the clamp and the saddle. If you transition from carbon fiber to, say, titanium, a great deal of vibration will stop dead at the transition point. I’m simplifying here, but the point is that by mixing materials, you reduce vibration more than you can with a well-made carbon fiber frame. I have to add that modifier “well-made” because while on paper a mixed-materials frame ought to eliminate more vibration than a full carbon frame, my experience is that there are carbon fiber frames out there that are as lifeless as a rubber glove. In those instances, part of the issue is that they don’t offer the same level of stiffness that most of us have come to expect from a top-shelf frame today. While the 622 slx attenuates vibration, I need to be clear that this frame is not lifeless. It’s far from that.
So when I wrote earlier that the Odonata “worked” what I meant was that the amount of vibration at the saddle was less than many similar frames. For most riders, that translated to less lower back fatigue after three, four, five hours.
Even though the 622 slx appears to be an essentially carbon fiber bicycle, it’s very different from most other bikes on the market. The presence of the titanium lugs and chainstays means that a good deal of vibration that would ordinarily reach the rider doesn’t. It would be really easy to deride this bike as old tech. after all, Specialized and Trek both made something very similar to this bike. However, neither of them used carbon fiber tubes that were as stiff, strong and light, so it’s impossible to compare the ride quality. The Treks, of which I rode a few, were only slightly more lively than a cadaver. They were popular because it was a lot of bike for the money, not because they rode like a signal flare on methamphetamine.
Next up, Part II: the ride.
Images of Seven Odonata and Merlin RSR pilfered from the Interwebs thanks to Google
It had to happen.
Not that the 2013 Boston Marathon had to be ruined by the acts of one or more sociopaths who do qualify for George W. Bush’s term “evildoers,” but an act of this genus and species was inevitable. Attacking a sporting event in the United States was—to use a cliche—bound to happen sometime. Let’s be honest, the idea had been out there since 1977 when the Robert Shaw and Bruce Dern thriller “Black Sunday” opened in theaters. In the film, Dern, a blimp pilot aids a terrorist group (back when they were disaffected Europeans) by constructing an explosive device that attaches to the bottom of his blimp, which is scheduled for camera work at the Super Bowl.
For aspiring terrorists with a short memory, the idea got a reboot in 1991 with the Tom Clancy novel “The Sum of All Fears” in which a dirty bomb—a nuclear weapon that doesn’t go critical and instead sprays radioactive material over a few square miles—is detonated at (you guessed it) the Super Bowl.
The business of terrorism has been something like a game of chess. Someone attacks a Federal building in Oklahoma City. We surround all Federal buildings with bollards. Several someones fly planes into buildings. We up security at airports. Someone sets their shoe on fire on a plane. We all take our shoes off at the security checkpoint in the airport. They move a pawn, we move a pawn. The important lesson is, they never move the same pawn to the same square twice.
What it suggests is that whoever these people are, what they don’t lack (we can debate why they lack a moral compass and empathy until the next election) is creativity. That’s what makes them so dangerous.
When I was in high school I worked as a concessioner, selling hot dogs from an aluminum box with Sterno in it. I did this at the Liberty Bowl, the football stadium in Memphis, Tennessee. One night, as a game drew to a close, I found myself standing just outside the press box, next to a paramedic who was on duty for the football game. One of the sportswriters heading out got to talking with him and when the paramedic told him there’d been two heart attacks and one knife fight, the journalist responded with surprise. That’s when the paramedic said something I’ll never forget. He said, “Think about it; you put 60,000 people together and these things are bound to happen.”
I think the Super Bowl has never been attacked because at this point fights at lesser events have been too prevalent. The Super Bowl is too obvious a target; security is too high to be worth the trouble.
But what of events that are run over open roads?
The Boston Marathon is arguably the closest thing the U.S. has to the Tour de France. Even so, it’s broadcast to a fraction of the households that the Tour de France or even Paris-Roubaix is.
To be sure, France’s national pastime has seen its share of disruptions. From farmers protesting to Basque bombs—hell, the riders themselves!—the Tour has seen a variety of pissed-off people use its spectacle to garner attention for their causes. And that’s the important distinction—those people wanted to be heard, they wanted a place at the table, had something to negotiate. However, those behind the biggest acts of terrorism here in the U.S. weren’t looking for a dialog. They were simply acts to hurt others and inspire fear. Because initially we didn’t know who was responsible for any of the incidents and as a result didn’t know either if they were more acts to come or what the motivation was, the acts—the explosions, the murders, the families torn apart, the destruction—accomplished boatloads of both hurt and fear.
I can’t help but think about Lance Armstrong and the force field of body guards he used to travel with when he was King of le Tour. He claimed to have received threats. Because Armstrong’s life has been built on so many fictions, we can’t know if that was true or just part of the myth that was constructed. However, it doesn’t matter. Would I have been disappointed had religious extremists made Armstrong the target of an attack? Of course. Would I have been surprised? Given the way he embodies a particular image of America, not in the least.
It may be that the Tour and other races have so far escaped these most random of terrorist acts for the simple reason that it is not an American event. But that doesn’t mean that we should expect it will always escape the gaze of those who look to disrupt our lives. At a certain point the ease of access, the size of the crowds and the TV viewership make the Tour de France a more than obvious target. I’m reminded of that Far Side cartoon that goes “Bummer of a birthmark, Hal.” This is no laughing matter, of course. As much as I’m concerned for the welfare of the riders, my greater concern is for those who wish to witness the spectacle. I’ve been to a great many sporting events in my life, but I’ve not witnessed anything that left me feeling as simultaneously breathless and alive as the Tour de France. It’s something every cyclist should see, the absolute #1 bucket-list item for anyone who has ever been inspired by anyone who went fast on two wheels.
Now, I have to be concerned about taking my boys to the Tour. Well doesn’t that just suck large-scale ass.
Boston is a city that has seen share of dark days. It has all the ills of any big city and while only one war was ever fought in its streets, the sons of Boston have fought in every war Americans have waged: 1812, Civil, WWI, WWII, Korea, Viet Nam, Iraq, Iraq again and Afghanistan.
But Boston has never been a symbol loss or the problems of society. When we utter the word Boston, what comes to mind for most people is the birthplace of democracy, a place where I new idea about what freedom really meant, how society could be re-imagined. Name another place on earth where a notion of hope did more to rebut tyranny than in Boston. It has a history marked by attracting greatness, as exemplified by serving as the home to one of the greatest centers of learning, Harvard University. And because Merlin Metalworks, Fat City Cycles, Independent Fabrication, Seven Cycles (just to name a few) have all called Boston home, it is the de facto spiritual center of cycling not just for New England, but all of the East Coast.
Boston will heal.
But where will they strike next?
On Friday, I attended an event at Shimano for the introduction of the new Dura-Ace 9000 group. My colleagues and I received an overview of the newest mechanical group from the Osaka behemoth, as well as a look at Shimano’s revised wheels, plus an overview of their new saddles and eyewear. Honestly, I can’t recall the last time I went to a media event held by a single company in which so many new products debuted. It was a bit overwhelming.
Shimano’s Dura-Ace group has been pretty thoroughly overhauled. While the addition of an 11th cog is the most obvious change, the story goes much deeper and the lasting impact of this group won’t be a single cassette cog. Here’s a brief inventory of some of the changes we were walked through: new pivot geometry for the derailleurs to decrease shift force, wider rims for better handling and aerodynamics, new brakes for improved brake force and modulation, a new cleat to offer better engagement while still offering limited float, a 110mm bolt-circle diameter for the crank so that riders can choose from many chainring combinations, vastly improved ergonomics for the control levers, and, yes, that aforementioned 11th cog.
I’m going to need some time to ride this new group before I do a full review, but thinking back on my introductions to the 7700 (9-speed) and 7800 groups, I have to say that 9000 is the group we all expected when 7900 was introduced. Not only is it the sort of quantum improvement over 7900 that 7800 was over 7700, it is also a pretty firm rebuke of 7900, in that so many features of that group lost ground to its predecessor. It’s such an improvement over its predecessors and such a competitive step back into the game that it prevents me from being anything other than agnostic about component groups. Let me clarify that last comment a bit: With 7900, it was easy to reject it as a sub-par group, opening the door for anyone to pick either Campagnolo or SRAM as their preferred components. This new group is so good, the only reasonable response to its introduction is to give it a test ride.
If I were forced to pick a single feature of the new group as emblematic of the whole, I’d have to point to the front derailleur and how the change in parallelogram geometry (plus the use of new cables) has changed the force required to execute the shift from small ring to big. The touch is so light I shift far more frequently that I have been with either 7900 or Campagnolo.
One detail we learned from one of the Shimano tech was that achieving 9000′s improved front shift action depends on cable actuation, that is, the point from which the cable pulls makes a difference in shift performance. As a result, the front derailleur is designed with two possible anchor points for the cable depending on the angle of the cable. The handy-dandy guide shown above helps techs determine just which anchor point to use. We are told that on many bikes either anchor point will work fine, but on those bikes with internal cable routing, on some occasions the cable exits the frame at an odd angle and under those circumstances which anchor point is used will determine how effective the shifting is.
In response to requests from fitters, The 9000-series pedal will offer an optional 4mm-wider pedal spindle to help riders whose feet feature exaggerated pronation. And the new blue cleat allows for +/- 1-degree of heel swing while moving the pivot point to the front of the cleat for a more positive, less sloppy sense of engagement and float.
We took a break in our presentation to attend a groundbreaking ceremony. Shimano is in the process of building three new facilities. There’s a new distribution facility being built in South Carolina, another facility being built in Colorado for Pearl Izumi (which Shimano also owns) and then the new building in Irvine, which will help with distribution and more.
In an unusual and forward-thinking move, Shimano had editors from a few different media outlets submit a frame set ahead of the introduction for Shimano’s techs to build with a new group. I reached out to my friends at Seven Cycles to see if they might be able to help. We’ve been discussing a review of the 622 frame for most of this year; I’ve been slow to get them my measurements for a custom frame. Fortunately for me, they had this particular 622 built for stock for Ride Studio Café, the studio/café operation Seven owns in Lexington, Mass.
It’s conceivable that a custom frame will fit me better than this, but I’m so accustomed to making stock stuff work, I have no complaints with this so far.
The new Dura-Ace crank is unlikely to stop looking freaky any time soon. It reminds me of the early Oakley M-series Heater lens. When I first saw it in the early 1990s, it looked distinctly insect-like. But then it grew on me. I suspect there will come a point when I love this look, but I still don’t see how I’m going to make the transition. The front derailleur looks strange with the arm for the cable anchor sticking up like a mechanical antenna, but that’s part of how the easy shift actuation occurs. A word to the wise, though: Trim that cable short!
Everything you ever thought you knew about precise, quick and quiet rear shifting is incomplete if you aren’t including this derailleur in your calculations. That it shifts as smoothly in the big cogs as it does in the small ones is just another instance of how good Shimano’s engineering can be.
I was not a fan of the 7900 brakes. In my experience, while they offered terrific power, they featured terrible modulation. They were just too grabby. I was a much bigger fan of the 7800 stoppers. The new 9000 units show incredible stopping power while still offering a broad modulation range.
Following lunch and a quick change into Lycra, we dialed in our bikes and then met for a shortish ride.
My Seven Cycles 622 was the subject of a great many ‘oohs’ and ‘aahs’, but I need to be honest and say that I experienced some serious lust for the Alchemy that Peloton Tech Editor Ben Edwards was riding.
Our loop took us into Laguna Beach and up some rather steep pitches; one bump measured a whopping 31.5 percent in grade. My bike was equipped with a 34×28 low gear and it was nice to have gears low enough for everything I encountered, especially as I’m still not going super-hard since my crash.
I’ve got about 200 miles on this bike over four days. While I think most media outlets went pretty easy on Dura-Ace 7900, I can assure you that as you encounter reviews of this group and they all positively glow with the sort of effusive praise we reserve for Robert DeNiro thrillers, you won’t need to second-guess. This stuff is that good.
I recently completed a feature that will run in Issue 6 of peloton magazine about New England. While I could have devoted a good 2000 words to all the great racers who cut their teeth there or on all the cycling writers who came from the region—there was a time when most bike magazine editors either hailed from or lived in Vermont or Massachusetts—I focused on the bike companies based there.
It had been a while since I’d visited the subject, more than 10 years if the truth is told, and as I dug down I realized there was more going on than I realized. It became so complicated that I decided to create a little family tree to remind me the begat, begat, begat sequence of the companies.
Some, like Pedro’s and Parlee didn’t have their genesis in other companies. Others, such as Serotta and 333Fab aren’t New England companies, but their relationship to the patriarch of the industry couldn’t be denied. This family tree isn’t particularly scientific, and certainly not to scale, but it speaks to what I most like about the region.
My time there left a mark. To the degree that I’ve got any entrepreneurial spirit, I think it was incubated while working for a number of small companies. From Richard Fries’ Ride Magazine to an upstart Apple retailer, I saw people go out on their own time and again. For me, it rubbed off from just being around them. There are those figures who cultivate that individuality; Rob Vandermark seems to be doing a lot of that at Seven Cycles, whether intentionally or not.
Part of the story this doesn’t tell, though, is the way that Richard Sachs has mentored dozens of new builders. Some of it has been indirect, as through his prolific writing about his brand and the craft of building. Some has been direct, in the form of offering concrete advice to up-and-comers.
The tragedy in this story is the demise of Fat City Cycles; it was Chris Chance who really began the scene from which all this grew.
There have been plenty of rounds of musical chairs. Parlee and Pedro’s have even picked up people who have done stints at other area bike companies. In that regard, the bike biz in New England is different from we see in California, where bigger players dominate and after a few years in the biz you stop being surprised to see an old friend in a jersey. And maybe that’s the difference, those smaller companies give employees a real window into what entrepreneurship is.
It is my firm belief that it is within the nature of men to covet things. To develop passions that steal our senses from us and cause us to do things like drive to Montreal by moonlight on a Saturday night after the bars close with the lights off and the cassette player blaring Tom Waits.
This is not a statement of mankind, but specifically of men. It is in our nature to fall in love with well-made inanimate objects. Art, yes, but also: cars, record albums, bottles of wine, chairs, guitars and, of course, bicycle frames. As a young person there were many things I loved, but the first object I can ever remember summoning a nearly sensual response in me was a Merlin mountain bike frame.
The year was 1989 and titanium was Hollywood starlet exotic. It was shiny, lustrous, of immaculate proportions and even when motionless promised a ride unlike anything I had ever experienced. I think this is how eight-year-old girls react to pictures of unicorns. It was no less magic in my eyes.
Little more than a year later I bought one. I had been in a car accident and lost the better part of a summer. I took a fair chunk of my settlement and bought a Merlin mountain bike frame. It was my most cherished possession, ahead of my handmade Miele equipped with Super Record. And yes, the experience of riding that bike lived up to the fantasy I had spun in my head. The geometry of that bike gave it a poise Grace Kelly would have found remarkable.
Unfortunately, the three founders of Merlin—bright guys all—turned out to be terrible businessmen. The company managed to squander a clear lead in the ti bike market that ultimately resulted in the company’s purchase by its chief competitor, Litespeed. Suddenly, I knew how Paul McCartney felt when Michael Jackson bought The Beatles’ catalog. Ouch.
Merlin’s bad luck didn’t end there. While the owners of American Bicycle Group (Litespeed’s parent) certainly meant well by the brand and were better businessmen than their predecessors, two titanium brands in one house is as pointless as a band with two drummers. Trust me on this, I’ve been there.
Prior to the purchase the big differences between Merlin and Litespeed were geometry, finish appearance and the double-pass weld (Merlin) vs. the single-pass (Litespeed). In broad terms, the double-pass weld is believed to result in a better-aligned frame with better-looking welds. I’ve heard a few people claim even greater differences, but we’ll leave it at that. There was no denying that the satin finish of a Merlin had a rich appearance that the unpolished frames from Litespeed lacked. Geometry was a slightly different matter. Merlins benefitted from the expertise of Tom Kellogg and Joe Murray on the road and mountain frames, respectively. They were some of the finest handling production frames on the market. Litespeeds, on the other hand, were all over the place. While the Classic handled great, the geometry on the Vortex changed almost as often as the Litespeed decals.
To make clear the differentiation between the two brands, ABG began engraving the Merlin frames. I can only surmise, but I’ve talked with many friends and they all came to the conclusion I did: If the tubing was thick enough to be engraved, then it was heavier than necessary and therefore not really the perfect titanium bike. Ultimately, even ABG couldn’t save the brand and shuttered it.
Enter Brendan Quirk and Competitive Cyclist. Last week Competitive Cyclist announced it had purchased the former belle of Boston. For Quirk, the acquisition was personal, like a rally nut trying to revive Lancia, though perhaps a little less Sisyphean a task. In his post on his blog “What’s New” Quirk talks of his love for Merlin as only a former flame can spin. What’s amazing isn’t the way he plans to return the brand to its former glory—exactly—but that he’s honest in revealing he hasn’t fully decided just what will become of the brand. When will they be available? Unknown. Will it be sold to bike shops? Unknown. Will it be their house brand? Unknown. Will they include a box of Girl Scout cookies with each purchase? Unknown.
Clearly, this is a purchase that wasn’t made following a thorough examination of a business case. MBA students all over the country are ruing the lost opportunity. You’ll pardon me if I’ve had a bit of fun here; the circumstance begs for a few chuckles, however, there’s a more serious observation to be made.
I haven’t been shy about professing my respect for the bunch in Little Rock. It’s easy to bad-mouth Internet retailers but the fact is that any time an Internet retailer drives a brick-and-mortar under, that shop wasn’t doing its job well. Whenever I am researching a product and want to know more than what I read on the manufacturer’s web site, I go to Competitive Cyclist. It used to be people went to bike shops to learn about a product before purchasing online. Today, I can’t think of too many shops who have an employee half as knowledgeable about every product in their shop’s inventory as the product descriptions contained on the CC site. Imagine walking into a bike shop where every single employee had exactly the same level of knowledge and competence. That last wasn’t meant to get a laugh.
It may be that Brendan Quirk’s greatest talent isn’t in understanding what shoppers need to know about a product, but in how to spin a yarn about a brand. Quirk might turn out to be the best shepherd Merlin could ask for. He may have been just what this brand needed all along.
I’ve missed that Merlin handling, though I think my Seven Cycles Axiom is very close. The only way to know is by getting one to review. And to do that, I’ll send him every box of Girl Scout cookies I can get my hands on.
Any time a shop breaks the routine of business as usual, I get curious. It’s easy to put your head down and spend your days concerned with inventory turn, how many bikes were built and how fast those repairs get picked up. So when someone takes the time to bring in a representative from one of the brands they carry, I like to check those events out.
Bike Effect, the studio in Santa Monica, brought in Eric Sakalowsky, one of the owners of the French bike manufacturer Cyfac. I’ve been hearing about Cyfac and reading about them for years, but have never written about them, mostly because until I’ve had a chance to talk with someone at the company, I don’t feel like I have a proper feel for what they do. There’s nothing like getting the story from the horse’s mouth.
Bike Effect has invested in Cyfac in a big way, making them one of their marquee lines, along with Serotta. I spent some time with Eric, learning about how his involvement came about (he had been their North American distributor and dumped his other lines to buy into the company), just how intimate an operation it is (they have 15 production staff) and how they manage to produce custom carbon fiber frames (more on that later).
To woo prospective clients Bike Effect owners Steve and Allison served up fruit, cheese, cracks and wine. It made for a relaxed atmosphere and it wasn’t long before I heard people talking specifics about sizing and colors.
Eric (left) and Steve discuss what makes Cyfac, well, Cyfac. Eric and I are working on an interview that will run as part of the Artisans series at peloton. Though the company offers a number of different models (I lost count as I studied their web site), the ones I’m most interested in are the top-of-the-line carbon models, the Absolu in particular. Though the tubes are produced in Taiwan, every other aspect of fabrication occurs at Cyfac’s Loire Valley headquarters. The only reason the tubes are produced overseas is because they haven’t been able to source a French producer capable of meeting their needs and they aren’t yet in a position to do it in-house, though from my conversation with Eric, it sounds like they may be headed that direction.
Each customer who purchases an Absolu gets a book documenting the creation of their frame, from the mitering of the tubes, to the masking for the paint job—Cyfac uses no decals. Honestly, I was stunned to learn that they often have more hours invested in a paint job than many manufacturers put into the building of a frame. And while you’d think such devotion would make such a bike unaffordable, they are competitive with other top shelf brands.
Cyfac’s custom work offers incredible flexibility to the client. Not only can they vary the sizing, they can vary the geometry, so that if you want something that fits like your beloved Seven, but descends like your old Moser, you can have that in custom carbon. And say you want it as stiff as your old Merckx built from Columbus Max tubes, you can have that as well as they can vary just how stiff the tubes are. It’s a level of customization some companies said we would never see.
I look forward to learning more and reporting more. I’ll try to present some reviews as well.
Even before I knew I’d be joining Erickson Cycle Tours for the Route des Grandes Alpes I began researching a new solution to traveling with a bicycle. For more than 10 years I’ve been using a double BikePro case, which was perfect as long as I was traveling with another cyclist. These days, however, I’ve usually been traveling with only one bike and the way oversize baggage charges have taken off with all the thrust of a Saturn V booster rocket, I’ve been thinking that I need a simpler, less expensive way to travel with a bike.
I investigated each of the airlines to see if anyone going to my destination was still inexpensive, as well as alternative shipping options, dedicated travel bikes such as the Ritchey BreakAway and Bike Friday, having an S&S-coupled bike built for me by Hampsten Cycles or having an existing frame retrofitted with S&S couplers.
I quickly ruled out continued use of my trusty BikePro case as financial suicide. My next choice would have been to have a new frame built by Hampsten, especially after seeing some drawings Steve did. With a slightly shorter, sloping top tube combined with a slightly longer stem, the frame would have packed in the S&S case easily, a fact I’ve come to appreciate more in the last two weeks. However, timeline and expense conspired against us, so I went with Plan B.
My beloved Seven Cycles Axiom has been hanging on the wall of my garage for at least two years, unused. I’m a sentimental fool and couldn’t part with it even though my Felt Z frame weighs two-thirds what the Seven does.
After speaking with Steve at S&S, he encouraged me to talk to Steve Bilenky at Bilenky Cycle Works about retrofitting my Seven. I wasn’t too sure initially; the folks at Seven had noted a number of technical challenges to retrofitting my frame and suggested I consider a new frame instead. However, Bilenky walked me through the procedure, telling me how they take blank titanium couplers and machine them to size. Combined with the fact that their turnaround is quick, I was sold.
At Bilenky a titanium frame retrofit is $850, while steel is only $495. However, when you consider that a steel frame will need a paint touch-up if not re-do, a steel retrofit could be as much if not more than the ti retrofit. The hard case is another $395. Accessories such as tube covers, compression members and cable quick connects can add on another $100 or so.
Considering that some airlines are charging upwards of $200 per flight to transport a bicycle in a normal bike carrier, a retrofit with case and accessories can pay for itself in as few as three trips, all because the case comes in under the magic 62-linear-inch number. While the dollar savings is great, the quality of life increase in being able to take a bike with me anywhere for just $25 per flight means that I can now consider taking a bike along on trips I where would previously have had to go without. It’s hard to put a price on that.
Assembly isn’t as fast as with one of my other bikes in the BikePro case, but I gain added confidence knowing that I’m traveling with a difficult to damage titanium bike, rather than one of my more fragile carbon fiber bikes. All things considered, I’ll take the inconvenience.
Because my Seven frame features a 59cm seat tube (c-c) and a ground-parallel 58.5cm top tube (c-c), I must remove the crankset in order to place the rear half of the frame in the case. The longish lengths of both seat tube and top tube mean that I have to be both careful and deliberate when placing the frame halves in the case; think heirlooms in a moving van.
Fortunately, the folks at Bilenky cut and labeled a set of frame tube protectors made from Cordura, foam rubber and Velcro. The amount of thought I had to put into protecting the frame was nil. All I had to do was follow the directions from Bilenky for the packing order of the parts. To say they have it down to a science is an understatement; it’s a procedure, much like assembling a toy model. There’s a sequence for packing and a precise location for each part; follow it and you won’t have to sit on the case to get it closed.
So that covers the frame and the travel element. However, for a trip with so much climbing over so many days, I was going to need some low gears. The folks at SRAM had suggested I try riding a Red-equipped bike with the rear derailleur and cassette replaced with those from their new Apex group. The combination would give me all the functionality and low-weight advantage of Red with the low gears you can only achieve with the long-cage rear derailleur and dinner-plate cassette from Apex. Game on!
The ongoing parade of new bike and gear reviews have, at times, had the ability to overwhelm the reviews written on those products we ought to remember. I began thinking about the cycling experiences that profoundly changed my perception of bicycles, shaping what I believed a bicycle could be, and the experiences one could enjoy on one.
I’ve assembled a series of vignettes of different experiences and recounted the bike I was riding at the time. Many of these moments have in common the fact that I was descending, but that isn’t the story for each of these experiences, which is why this is more than a compendium of going downhill.
1. Test ride, Miele Team
I bought a used Miele Team based on a single test ride. I wore Teva sandles and my mechanic’s apron, but by the time I made the second right turn on my brief (five minutes—tops) test ride, my brain was screaming ‘holy cow.’ Relative to the experiences I’d had on road bikes up to that time this was more lively and electric. It was as if I’d spent a lifetime eating tree bark and had just been introduced to M&Ms.
It’s still hard to say exactly what was so special about the bike, but I can share the following details. The frame was handbuilt by Miele’s expat builder, Giuseppe Ferrara (Miele was a Canadian company). It was equipped with Campy Super Record and that was my first ride on Super Record. The wheels were tubulars and though I was familiar with the ride of tuburlars, the wheels were lightweight and easy to accelerate. The bike was part of a limited run produced in 1984 identical to the bikes made for the Canadian National Team that competed at the ’84 Olympics in Los Angeles. Steve Bauer would go on to win a Silver Medal on just such a bike.
2. Mont Ventoux, Seven Cycles Axiom
In 2001, after riding the Seven for some four years, that I had an experience that was nearly religious. I was descending the north side of Mont Ventoux toward the town of Malaucene. There’s a long—5k—section of road that features only the slightest of bends and averages more than eight percent. During that drop, my speed never dropped below 51 mph. I know that you can go faster on a bike, that many people have gone a good deal faster on a bike. What I found remarkable on this ride was how calm the bike remained at this speed. Because I was at such a high speed for such a long time, I had time to think about the lethality of any screw-up I might commit, about how relaxed the bike was—specifically how the front end wasn’t getting loose—and how the bike’s relaxed demeanor allowed me to stay loose and even enjoy an existential meditation about cycling at armor piercing speeds.
As I began entering the sharper turns, switchbacks and even steeper drops, I was able to stay focused and enjoy the ride. It was a thrilling descent I would love to have repeated the moment I reached bottom.
3. Sierra, Moser Leader AX
Early every spring there is a road race in the western Sierra called the Pine Flat Road Race. In 1998 conditions were cold and wet. Cold to the tune of not quite 50 degrees at the start and wet on the order of light rain that became driving within the hour. That day I made the mistake of wearing knee warmers rather than using embrocation and the knee warmers soaked up enough water that they tried to scoot down my leg. The leg grippers ended up chafing my skin so badly I was raw to the point of bleeding at the end of the race. The howls from the shower caused my roommate to ask if I was okay.
Late in the race is a significant climb followed by a bombs-away descent. The bike I brought to race was the Moser Leader AX I was reviewing. It had an insanely low bottom bracket—26.2mm—and was built from a steep tube set that was as stiff as Al Gore. I made it over the top of the climb a few minutes off the leaders and with three riders hot on the chase. I picked off two riders on the descent which I conducted with no brakes in driving rain. I couldn’t see anyone chasing me by the time I reached the bottom.
4. Los Angeles, Merlin Extralight ‘Cross
I spent one season riding a Merlin Extralight ‘Cross bike in the Urban Cyclocross series. The tubing was not particularly large in diameter and the wall thickness was miniscule. There were times when riding the bike felt a bit like I was pedaling a hammock.
What I came to realize was that it was possible to become accustomed to riding an especially flexible frame without the experience being alarming. You simply get used to it. I’m sure Sean Kelly could share a thing or two about this experience. For all that its handling wasn’t, pedaling in the saddle over rough ground was noticeably less jarring than on the steel bike I’d been riding.
5. Vercors, Eddy Merckx Alu Road
The Eddy Merckx Alu Road is far from my favorite bike. Out of the saddle, hands on the hoods, the bike was great fun. On rough roads, I got rattled like I was a maraca in the hands of Carlos Santana’s percussionist. It was despite this quality that I learned an important lesson: Trust the bike.
I was on an Erickson Cycle Tours trip through the Alps. We were on the southernmost portion of the trip, riding through a mountainous area that wasn’t technically the Alps. Just south of Grenoble is an area called the Vercors. Several thousand feet above Grenoble is the town of Villard de Lans, which has hosted the starts and finishes of several Tour de France stages. I was engaged in chasing James, a former Cat. 1 racer, and Stella, a Masters’ World Record Holder in speed skiing. She had managed to control a set of skis at better than 145 mph.
They would sprint down descents, accelerating toward switchbacks long after I thought braking was the reasonable choice. Unlike Formula 1, where they tell you not to let the driver ahead of you drive your car, I didn’t brake until I saw either Stella or James get closer to me. Very often I was braking after the braking bumps had begun. The sensation of braking so late was adrenal and I would arrive at the bottom of descents close on their wheels and with my heart rate knocking on my threshold. To this day I’m not sure I’ve descended with as much abandon.
6. Pyrenees, Serotta Ottrott
Reader lobbying encouraged Serotta to loan me an Ottrott for a review at Asphalt. I quickly grew to love the bike and valued its calm demeanor on twisty descents in Malibu and Palos Verdes. I attributed its character to a few important details. First, the bottom bracket was the lowest of any bike I’d ever ridden, some 26.0cm. The wheelbase was on the longish side relative to most bikes that size and then there was the fork. The Serotta F1 fork may not have been light and may have used intermediate modulus carbon fiber by the pound, but they managed to build a fork that felt so smooth you’d swear it featured suspension. My one and only criticism of that bike was its weight. My 58.5cm top tube frame weighed 3 lbs., 6 oz. By comparison, my all-ti Seven Cycles Axiom was built six years earlier and weighed 3 oz. less. If this bike had been even the slightest nick under 3 lbs., I would have called it the greatest frame of all time.
I called the folks at Serotta to see if they’d allow me to take it with me on a trip to the Pyrenees; they agreed. On descents that undulated, heaved, bumped and knocked, the Ottrot performed like a Swiss banker—with calm, unperturbed assurance. That’s not to say I didn’t encounter some descents that made me nervous. The west side of the Col de Marie Blanque made me wonder how bantamweight Spanish climbers on the ONCE team made it down that descent on aluminum Giants. I just couldn’t fathom how they managed, not without the benefit of daily training on a mechanical bull.
The Ottrott confirmed to me beyond doubt that bikes with lower bottom brackets perform better on descents. That’s not to say you can’t get downhill on a bike with a high-ish bottom bracket, such as that of the 27.2cm-high Specialized Tarmac, but if you want a bike that is as Braman bull relaxed and Olympic gymnast nimble, a bike with a low bottom bracket will give you what you seek. And so far as I know, Serotta is the only builder doing anything approximating production work with a bottom bracket that low.
It’s an interesting grab-bag of bikes. Some are favorites, some not, but each was memorable for one reason or another. I think most bikes give us teachable moments; it’s up to us to pay attention.
By the time I walked out of the Interbike show last Friday I was threadbare. My feet hurt like they never did when I went on long hikes in the Boy Scouts, but then, I was 30 years younger and the trails a good deal softer than the polished concrete floor of the Sands Convention Center.
Each year at the end of the show I have this nasty habit of walking through the parking structure on my way to my car during which time I will suddenly flash on all the companies I never met with. This year was a bit of a switch in that the flashes I experienced were of the companies that I realized hadn’t had a booth at the show.
I was shocked when I couldn’t find Ochsner Imports on the map. I was embarrassed when I thought back on having seen Rudy Reimer, my contact there, in the Italian Pavilion and told him I’d meant to make an appointment to see him, but that I’d drop by later. His response: “Yeah sure.” It seemed a little brusque at the time, but then my statement had probably seemed ingenuine. What a gaff.
I had expected to see Red Rose Imports, the distributor for Carrera, Olmo, and Nalini’s custom clothing line. I had expected to see custom clothing manufacturers Verge, Pactimo and VO Max at the show. It’s not uncommon to see a line like Serotta or Independent Fabrication be at the show for a year or two and then drop out, only to return the following year, but again there was no Indy Fab. Serotta was at the show but sharing booth space with Ford, to what purpose I’m still not sure, but when I did my initial search of exhibitors online, they didn’t turn up. I must have flubbed the search or just couldn’t read at the time.
Cervelo put on a very nice reception/party Thursday night, and while I had several fascinating conversations, I didn’t have any interesting/substantive conversations about the Cervelo line of bikes, which was, after all, my bigger mission at Interbike.
Cross Vegas was a great race and a wonderful event with more than double the turnout of the first year I attended, but I was tired enough by the time the men’s event got underway I would have been happier back at the hotel, getting ready for the next day. Each day I heard people tell stories about being out drinking and carousing until 3, 4 even 6 o’clock in the morning. Those who can pull it off have my admiration (and a fair dollop of envy). I try not to be a spoilsport, but even having the opportunity to write about such a fun industry is something I regard with gratitude and I don’t want to be falling asleep as I load photos, or am trying to string together subject and predicate to form comprehensible sentences. Writing good (well? decently?) stuff is a great enough challenge even when firing on all cylinders.
Most of the manufacturers I spoke with said they weren’t writing orders at the show. Their reps had done that already. Most retailers confirmed that practice and said their only reason to be at the show was to actually see their lines in person for the first time, or to check out other lines they were considering picking up. A few told me that they probably wouldn’t be back next year.
Interbike says numbers were up this year, despite the down economy. That might be true from an objective perspective. However, from my little crow’s nest, this was the weakest Interbike show since I last went to the Philly show back in 1995.
A great many manufacturers I spoke with refused to speak on the record about their challenges with Interbike. The two biggest complaints were: too little return on investment and too little time with the dealers. More and more companies are focusing their efforts on marketing directly to the consumer in print, online and sometimes TV advertising. And rather than constantly searching for new dealers, most manufacturers are working to strengthen their relationship with the dealers they have. A dealer even gives them a captive audience for days, not an hour.
The good news is that dealers are a savvier bunch than they used to be. Interbike used to be the perfect place to sell a line based on the parts spec of a bike. Most dealers I spoke with told me the questions they ask now aren’t about parts spec and frame material but about support. What kind of support will they get; what will the dating be?
For manufacturers, Interbike is most useful for selling a new dealer on your line. Existing dealers can be addressed in large dealer events like those Trek, Specialized, Giant and Cannondale have or they can be reached out to with on-site visits with a demo fleet the way Specialized, Cannondale and Felt already do. Everyone seemed to agree that Interbike wasn’t a good atmosphere for education.
One aspect of Interbike I haven’t heard addressed elsewhere is how Outdoor Demo has changed the nature of conversations between shop staff. It used to be you’d hear retailers ask each other, “Have you seen the X?” Today, the question is, “Have you ridden the X?” Cycling ought to be a meritocracy and word of mouth between the people in the trenches can cause a powerful stir.
I like Interbike. I loathe Las Vegas, but I’ll go wherever the event is held. I like seeing the people, the new products, and watching how the industry trends. That said, I came away from this year’s show convinced that Interbike isn’t meeting the needs of manufacturers or retailers. Many people I spoke to go because they don’t have a better alternative, not because it meets their needs. There’s no one to blame for this; it’s not a matter of the folks at Interbike being asleep at the switch. Rather, the market is evolving and while people seem to agree that there is a need for a trade show, to be considered a success (not just passable), Interbike needs to meet the needs of a changing industry.
So here are my suggestions to the folks at Nielsen Business Media, the owners of Interbike:
1) Why not focus on a solely Outdoor Demo format? It’ll cut costs dramatically for manufacturers and give many companies an added incentive to offer more bikes to ride at the demo, thereby cutting down on the amount of time waiting to get bikes to ride, which would give riders more time to ride each day. Getting through more than eight bikes in a day was tough for most riders.
2) Were Outdoor Demo held in a space large enough, booths could be arranged in a large oval to keep those walking between booths on the inside of the oval and those leaving for rides on the outside of it. Think LAX—cars on the inner loop, planes outside the loop of terminals. This would cut down on the crush of bikes and walkers weaving between the 10×10 tents.
3) Leave Bootleg Canyon. Given the number of facial lacerations I’ve seen at the show the last two years, some of the trails are way beyond the skill level of at least some of the riders, but the blowing dust is hell on bikes, contact lenses and cameras. Were Outdoor Demo held somewhere a trifle more pleasant, say Marin County, equipment wouldn’t suffer so and there might be fewer injuries and a bit less sunburn. I know that Las Vegas is king because of the low airfares and plentiful and cheap hotel rooms, but if the show better met the needs of all attendees, I bet you’d sell space to Trek, Specialized, Giant and Cannondale. And if you were selling space to them, you’d be selling it to Cervelo, Felt, Seven, Lynskey, etc. And if all those companies were present, retailers wouldn’t pass it up, even if it were noticeably more expensive than this year’s trip to Vegas.