Excerpt: Les Woodland’s Tourmen
July 22, 2011 by Bill McGann
Filed under Body
The Tour’s current status as a wealthy, far-reaching business enterprise that is the heart of the professional racing calender is huge reversal of fortune. There are teams who argue that without a trip to the Tour their sponsors will abandon them. It wasn’t always so. In the 1970s there was talk that because of its precarious financial position, the Tour might have to be nationalized and teams sometimes had to be begged to enter the Tour. Félix Lévitan, who was then responsible for the financial side of the Tour, used many small sponsors to pay the Tour’s expenses. Prizes were sometimes in kind rather than cash. At one point there were twelve classifications the riders could compete for and the awards ceremonies were endless. It was all a bit tawdry. In the 1990s Jean-Marie Leblanc cut the number of sponsors in order to make the race “comprehensible”. The result was a gusher of money for the Tour and its current prosperity. In spite of this fabulous success, there is reason to be concerned.
The question of the Tour’s importance, cost and relevance is one Les Woodland dealt with in the concluding chapter of Tourmen: The Men Who Made the Tour de France.—Bill McGann
The most serious of Sunday papers is Le Journal du Dimanche, which means “The Sunday Paper.” It began, like L’Équipe, after the war. Since then its analytical approach has earned it a place in serious-thinking France. Its opinion surveys are conducted by Ifop, the Institut Français d’Opinion Publique, founded after a professor at the Sorbonne in Paris met the pollster George Gallup in the USA. Ifop has become the heavyweight of French polling organizations and its assessments of politicians and policies are taken seriously. This underlines the worth of the survey in 2007, for the Journal du Dimanche, of how the French view their Tour. And the French, it seemed, line the road with few illusions. The paper summarized: “78 percent of them doubt the honesty of a victory, whether it’s in the Tour de France or any other race.”
Do you, personally, like the Tour de France?
| Total (%) | Men (%) | Women (%) | |
| Yes | 52 | 62 | 43 |
| No | 48 | 38 | 57 |
Today, when a rider wins a stage of the Tour de France or another cycling race, do you doubt the honesty of the victory?
| Total (%) | |
| Yes | 78 |
| No | 21 |
| No opinion | 1 |
Which of these opinions fits you better?
| Total (%) | |
| The fight against doping in cycling should be conducted even more severely and cheats should be excluded from races, even if they are stars | 80 |
| Doping is now widespread in cycling; that should be recognized and it should be handled medically | 19 |
| No opinion | 1 |
The Journal du Dimanche said the worry was that “only 36 percent of those younger than 35 say they like the Tour; it is older people who have kept their affection: 64 percent of those older than 50, 70 percent of those aged more than 65. Probably because this generation grew interested before the era of suspicion, whether it was individual (Pedro Delgado, contested winner in 1988) or generalized (starting with the Festina affair in 1998). Perhaps, too, because you have to go back two decades to find the last French riders in yellow in Paris, Laurent Fignon (1983) and Bernard Hinault (1985).”
Why? What does this mean? What else is there?
• • •
Graeme Fife spoke of divisions of cycle racing: “The men who concentrate on the Tour and nothing else and the real pros who honor the tradition of the sport.” The last great stars to ride a whole season, with heart as well as legs, were Eddy Merckx and Bernard Hinault. The first not to, he reckoned, was Greg LeMond. And he was speaking before Lance Armstrong, Jan Ullrich and others.
The result of specialization parallels Mario Cipollini. He rode a seven-day Tour when everyone else rode a month. Those who concentrate on the Tour ride the same race but a different season. They hardly start from the same place. More than that, they force others to do the same, for there’s no point in starting if you don’t hope to win or have your leader win. The result is that even classics are becoming preparation for the Tour. And more and more specialists aren’t riding those either.
The specialization rumbles more disastrously further down. The classics and Tours make up the visible part of the year. It would be disastrous if the classics lost their luster. But padding out the calendar and therefore the living of professionals in general are the little races, the Tours of this-that-and-the-other put on by clubs which every year scrape together the money. The more the stars, the more easily can be collected the money. But there are standing costs and a minimum prize list and so the price doesn’t fall proportionately with the quality of the field. When sponsors lose interest in minnows, they keep their money in their wallet or choose another sport.
In France, the best of the rest are banded into a season-long competition called the Coupe de France. The hope is to create excitement and maintain interest. But, for all that the races are open to everyone, the field is almost all French with a handful from across the border if the race is near Belgium and a sprinkling of foreigners obliged to ride because they are in French teams. They are good races but…who cares?
Some of it is that no French rider has won the Tour de France in decades. The last was Bernard Hinault in 1986, ending a period in which Frenchmen won 20 of the 39 Tours since the war. An immediate fall from a success rate of almost 50 percent to exactly zero doesn’t go unquestioned. And France asks the question over and over.
If you’re not French, of course, it doesn’t matter. You don’t notice it. But there are concerns for all. The more Americans have won the Tour, the more the sport has succeeded in America. Belgium never had more new riders than when Eddy Merckx won five Tours. Even Britain, never better than fourth, was wonderfully happy when it happened, and its success on the track—including what one French commentator called un holdup at the Olympics—turned the British Cycling Federation from a damp rag to an organization with more members than ever.
Success breeds success. And defeat encourages defeat. Hinault’s club in Yffiniac, brimming in his day, has half a dozen members now. Jacques Anquetil’s club at Sotteville, across the river from Rouen, all but vanished when he vanished. French cycling is in a dreadful state. And while we may not know the reason, the consequences could be worrying.
The Tour takes place on public roads. It is subsidized at public expense. It pays for police to escort it but there is local expense as towns and cities lay on start and finish lines. There is no guarantee they will make a profit and, when they do, it can only be guessed how much business the race has brought. Along the way, a hundred communities a day are disrupted by having their thoroughfare closed, access to shops and bars and filling stations with it, not just while the riders pass but for hours before it. People can’t get in and out of where they live. Nobody can drive across what becomes a wall across the country, moving on a little each day. It’s all very well knowing that Gaston in the village bar is selling more beer than usual but that counts little when you’re stopped from your daily life without recompense.
On Mont Ventoux, taxpayers pay to have eight tons of litter shifted every summer, most, says the mayor, from cyclists and their followers. The Tour is an expense to many more towns and communes than it is a profit for others. Sponsorship may cover the main costs but they overlook all the incidental ones: the disruption, litter, damage, loss of trade, minor road improvements, signposting of road closures, expenses for planning meetings, medical care and much else.
The crowds for the Tour grow year by year, sometimes dropping, always making up what they lost. Nobody knows for sure because they can’t be counted—claims for places like the Alpe d’Huez are preposterous because there just isn’t that much room beside the road—but nobody denies they are a lot. The crowds turn the Tour into a national occasion, a month-long street party. But…
What happens when a politician questions, as one will, what right the sport has to clog up the roads of France in summer when only foreigners win? The logic isn’t complete but the sentiment appeals. And it appeals to the many, as the Journal du Dimanche’s survey showed, who have no interest in the Tour. For the moment nobody has said it. But it would take only an analysis of the cost of disruption to start the questioning.
To question the Tour would be politically risky. Not everyone in France is a Tour fan—most are no more than generally interested—but there are enough that they’re best left unprovoked when votes are at stake. To call off the Tour, therefore, is improbable. But what would it take for the government to say “Gentlemen, we lend you the roads of France at the expense of the French, but we get little back in national pride. You run a commercial company and you exist to make a profit. Perhaps the time has come to give back to France some of what it has given you. You can’t, we know, guarantee a French winner. But let’s say that we will give you the roads again each summer if you at least give us a French team. Please, go away, do what Henri Desgrange did in 1930 and give us something to cheer for.”
Old Dezzie must be chuckling in his slumber.
The Unexpected
If you’d asked me before the Tour started to list ten things that might happen during this year’s race, I don’t think the list would have included Alberto Contador losing time on multiple stages. I wouldn’t have suggested Andy Schleck would pull up timid on a rainy Alpine descent and brake his way out of contention. And I certainly wouldn’t have listed an assertive ride by a yellow-jersey-wearing Thomas Voeckler as perhaps the best single piece of evidence that the peloton is cleaner than it once was. God knows I wouldn’t have envisioned Thor Hushovd winning two mountain stages.
Nope, I wouldn’t have considered any of those as even remotely possible. But every one has come to pass.
With his ride in stage 16 Contador has proven that to count him out is to define foolhardy. I’m doubtful of his chances to win, but one can afford to be nonchalant in his presence the way one can be nonchalant around a cobra. Even if he can manage 15 or 20 seconds on all his rivals over the three remaining mountain stages and the time trial, that won’t be enough to boost him onto the podium.
One wonders whose ambition it was to even dream Contador could sweep all three Grand Tours this year. Was it Contador himself or was it Bjarne Riis? And if it was Riis, what will the repercussions be should Pistolero not pull a rabbit out of his hat before Paris? If Contador can’t pull off this victory, the age of the Giro-Tour double will truly have passed.
With the piece of descending we saw Schleck exhibit on the drop into Gap, the timidity that resulted in him losing 1:09 to Cadel Evans and 1:06 to Contador probably dashed his hopes to win this Tour. Frankly, his riding was so un-PRO that he doesn’t deserve the podium.
Darwin wrote that the story of the world was one of adaptation, descent with modification. Faced with obsolescence at the legs of Mark Cavendish, Hushovd has reinvented himself more thoroughly than any rider since Laurent Jalabert’s phoenix act in the 1990s. I consider him one of the three smartest riders in the race. He is the embodiment of the adage, “le tete et le jambs.”
As to Voeckler, he was already on what is arguably the best season he has ever enjoyed even before arriving at the Tour. So we must grant that he’s a better rider than he was in 2004, the first time he took the yellow jersey at the Tour. That said, in the era of Armstrong et al, sheer combativeness and tenacity weren’t enough to hold on to yellow. To suggest that will alone is enough is to believe that you really can stop a bullet by putting your finger in the barrel of a gun.
French cycling has been very nearly the laughingstock of the peloton since the Festina Affair. I’ve wondered if French athletes didn’t take some lesson from the incident to heart. Following the confessions that came as a result of the Festina Affair only six French athletes have tested positive (many countries have had two dozen or more), and the only one of them who was a notable GC rider was Pascal Hervé (yes, he of the Festina Affair), and that was in 2001.
I’ve often thought the fact that there has been only one prominent French GC rider (Christophe Moreau) in the last 10 years and the fact that French cycling has been curiously devoid of doping scandals weren’t just coincidences. I see it as cause and effect.
There’s an arc to this story. French riders were late to the EPO wagon; the Netherlands and Italy led the way, but they caught up, and in a big way, which is why Richard Virenque was one of the most feared climbers in the peloton during that time. And then we get Willy Voet’s ill-fated border crossing and Virenque’s teary confession in front of a judge.
To me, that past, those details and now Voeckler’s performance en jaune are of a piece. If you’re at your limit because the peloton rides at two speeds, then there’s no way for you to respond to an acceleration by a certified contender like Ivan Basso. That is, not unless everyone’s on the same program.
This is guesswork on my part; educated, but still guesswork. Still, it leads me to say that I find it easier to believe that Basso and Contador are clean than Voeckler is dirty. If we can have guilt by association, then maybe we can have innocence by association, too.
After all the scandals, the mudslinging, the unsubstantiated accusations and crazy revelations, the best possible thing that could happen for cycling right now is for Thomas Voeckler to arrive in Paris, clad in yellow. I’m not willing to put five bucks on that happening just yet, but it’s an outcome I’d cheer for, just the way I cheered in 1999.
Image, John Pierce, Photosport International










