Tag Archives: Clif Bar

Interbike 2016, Part V

Interbike 2016, Part V

As a kid, every Christmas season I would receive the FAO Schwarz toy catalog. I’m not sure why, but it would come in the mail and then I’d obsess over the many toys it displayed that ...

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Baby Food

Baby Food

Since Clif introduced its Organic Energy series, the energy-food-buying public has compared them to baby food. The comparison is as unavoidable as laughter during a Monty Python film. ...

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Winter PressCamp, Part I

Winter PressCamp, Part I

I love Interbike. Trade events are a chance to talk with smart people chasing their passions. Whether you’re speaking with pro athletes, number-crunching engineers or visionary branding ...

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Interbike ’14, Part VIII

Interbike ’14, Part VIII

    While I was at the show I had a minor ephiphany. The bike industry spends a lot of time talking about getting more people on bikes and the industry even talks about the next ...

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Friday Group Ride #135

I’m not sure when it finally happened, but sometime in the last 18 months, maybe less, I ate my last PowerBar. It wasn’t a conscious decision; I just stopped buying them and at some ...

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In Praise of Wrapper Food

Some months back I was at the top of a significant climb, sucking cool air during bites of a PowerBar. Not some variety of energy-type bar, but an actual PowerBar. A friend looked at me with the ...

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