The Giro Reverb
If there was a truism about reviewing a Giro helmet it’s that readers expect you to review the latest, greatest of their road offerings. So maybe the thing to do is to start with the elephant that isn’t in this particular room—the Giro Air Attack. I’m not going there. At least, not this time. They’ve taken some knocks for that design, fast or not; it may be that after it’s on the market a bit longer we will become a bit more accustomed to its look.
I bring the Air Attack up for two reasons. One is to demonstrate that Giro is unafraid to push boundaries in design. The other is to point out how Giro isn’t afraid to reach back, either. The Air Attack was the name given to the helmet that Greg LeMond endorsed at the height of his career. And what is the Reverb but a riff on that old design. With its nine vents, solid sides and vaguely cereal-bowl shape it looks a bit like the first-born of the original Prolight and the Air Attack because, to be perfectly accurate, the original Air Attack had a bit more of a tail to it.
Even the name of this helmet, the Reverb, carries some underlying meaning; reverb is a bit like an echo. It’s a number of very short echoes, too short to give a separate repetition of the original sound. It’s reaching back, but not too far back.
So why review a helmet that looks like it’s old enough to vote? Well, it answers a question friends of mine keep asking. As more and more of us ride bikes with our kids and for errand-running, more and more of us are asking the question, “What helmet can I wear when on a beach cruisers/three speed/bakfiets without looking like I’m wearing jeans and an air filter?”
You get my drift.
Three years ago, there weren’t many options. You either wore your Ionos or whatever, or you wore something that looked like a skateboard helmet, but not that skateboard helmet. And frankly, the skateboard helmets and whatnot that were available looked like Moe’s haircut from the Three Stooges. By that I mean uglier than the sound made by kids in a garage with the sheet music to Stairway to Heaven.
I could go on about tech this and fit that, but I’m going to spare you. I
like love this helmet for two reasons. First is the simple fact that it goes with jeans. My Aeon doesn’t do that. Hell, I don’t have a another helmet that is remotely compatible with cotton. Second is how I have an emotional connection with my own past thanks to this helmet. I wore the original Air Attack and recall to this day how I had a conversation with my parents about the wisdom of a someone in grad school spending $60 (my price with shop discount) on a helmet. My answer included the terms “bike race,” “descent,” “guaranteed 50 mph” and “feeding tube.”
They laid off.
I really liked that helmet. When I’m out riding with Mini-Shred, this thing gives me a chance to fly my freak flag without anyone knowing. To the rest of the world I look as normal as an adult can hope to look while wearing a bicycle helmet, which I respect is as easy as training a cat to vacuum. (We’ve tried.) But the thing is, because that helmet speaks to something of my past I cherish (did you dig the old-style logo?), I feel cool every time I put it on. Now here I have to admit that getting me to feel cool is a good deal harder than training a cat to vacuum. Or cook. Don’t ask.
The Reverb comes with an interesting extra; a small visor can be added in case you’re going to be riding around in the sun without the aid of sunglasses. It’s a nice touch, especially as it’s short and fabric-covered, which makes it look like the brim of a cycling cap.
While I did my best to gloss over any technical features of the Reverb, there really are a couple of features that makes it notably better than any skateboard helmet, not to mention its predecessor. It includes an occipital device that needs no adjustment; they call it Autolock, and the helmet is features in-mold construction which makes it both lighter and more durable than skateboard helmets. That’s not why I use it as my skateboard helmet, but I tell myself I’m smart for doing so.
The Reverb comes in a whopping 11 color combinations to give anyone a fair shot at looking cool. As most folks don’t suffer my particular setbacks in hipitude, your results are likely to be more successful.
The Reverb retails for a measly $60. Given the original Air Attack carried a suggested retail of $90, it’s nice to know that today you can get a safer helmet for 33 percent less. Despite all it’s retro appeal, that’s progress.