Of all the changes that have occurred in relationships between entities and constituents in the 21st century, communication and collaboration may be the biggest. In the case of the media, readers no longer tolerate the ivory tower approach that marked the newspapers of the 20th century. Rather than simply accept news as fact, today’s reader sees shades of perspective and have opinions, both pro and con, about the news they encounter.
Blogging has cemented the readers place in the new media, by giving you, the reader, a chance to talk back. Whether the comment is served as a second, a confirmation of the writer’s effort or a dissent signaling that the author may have it wrong, comments have legitimized and elevated the opinions of the reader, making media much more collaborative than it has been in the past.
That need to peak behind the curtain and know more about the inner workings of the media has several sources, but I suspect the biggest ingredient is suspicion. Readers are suspicious of media organizations’ relationships with their advertisers and often with their subjects as well. The quest for revenue has blurred lines that used to be sacrosanct, much the way cycling shorts used to be black. Period.
If you’ve read the About page or my profile, then you’re already aware that I am making an effort to show you around my workbench. I suppose in time I’ll reveal the metaphoric tools I use, but Red Kite Prayer is less about the execution of the work than the approach to the work itself. Put another way, I doubt you are concerned with which truing stand I use, but whether I de-tension spokes before tensioning others.
To that end, I have created a group for RKP on Facebook. Rather than create a microblog for RKP about what is up with the blog, I’ll use Facebook to signal some coming attractions and solicit more direct feedback.
Not everyone uses social networking sites and some are downright hostile to them. I had zero interest in MySpace, but after joining Facebook for the sole purpose of staying abreast of group ride news (I’m amazed by the number of choices I have in rides every day), I quickly realized its staggering ability to allow me to reconnect with old friends. It’s become a must-see on a daily basis.
Facebook will give you, the readership, a chance to initiate contact with RKP publicly, rather than only responding to a post. Something in that sounds healthy.
Like any writer, I want my work to have an audience. Knowing that my work has shaped a conversation, popular opinion or even just struck a nerve to initiate further thought on a subject is deeply satisfying. For me, it’s always been about the work, rather than a desire for fame.
So I hope you’ll understand when I tell you that the Facebook group isn’t meant to promote me, though if you want to friend me, I’m happy to confirm you. That said, I’ll do what I can to separate me as a person from my work as a writer.
Be in touch.