Back in the 1990s Mario Cipollini was getting fined by the UCI with the frequency Cristiano Ronaldo seems to be fouled. The Lion King couldn’t just show up to a stage of a grand tour and ride it. No, he had to put on a show and when Cannondale became the sponsor of Cipollini’s Team Saeco, in them he found a willing partner to make an entry spashy enough for Milan or Paris.
Leading the Tour of Italy? Let’s do a pink kit and bike to match. Leading the Tour de France? How about a yellow kit and a matching yellow bike? Celebrating the Fourth of July? Why not wear some stars and stripes shorts?
Cipo may be gone, but Cannondale’s sense of style is intact. We received these photos from Cannondale of a special bike they whipped up for the Tour of California.
Sprinter Francesco Chicchi of Team Liquigas took two stages at last year’s Tour of Missourri, the stages into St. Louis and St. Joseph. Following his win in St. Louis—the gateway to the West—Chicchi declared his love of American western movies and the folks at Cannondale decided to have a bit of fun.
Cannondale presented Chicchi with this bike upon his return to the U.S. for the Tour of California and with the bike comes a nickname: Frank the Sheriff.
Cannondale worked with an Italian design company called Artech to give the bike its wild-west-themed look. Artech is no stranger to the bike industry. This isn’t the first time they have worked with Cannondale, and they were also responsible for the custom paint jobs you may have seen on some of Cinelli’s Ram integrated bar and stem combination.
Liquigas saddle sponsor Fi:zi’k even got into the act with a custom Arione saddle with the central leather strip replaced with one of cowhide. They also provided him with leather bar tape.
“I hope the day comes this week when I can fire off another shot and win here in California. Then they can say that the new sheriff is in town, named Frank!” Chicchi said when he was presented with the bike.